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Club HP Star
NEW STANDARDS IN SERVICE - CLUB HP STAR
Club HP brand has been in existence for the last 12 years and has been constantly striving to meet the expectations of each of our valued customers.
Club HP was started with a simple yet intrinsic promise of delivering outstanding customer and vehicle care and has now come a long way in delivering that promise, and in fact, creating a differentiation in Petroleum Retailing.
While Club HP was rewriting the standards of customer service in the market, HPCL forayed ahead, looking for the next frontier. Detailed studies and research was carried out in the form of interviews of its valued customers in select cities to further understand their needs and expectations. These findings, along with the best practices in domestic and international markets, were then analysed and scrutinised.
With Quick service as the unique value proposition of the Club HP Star Brand with Q&Q as hygiene factors, there are multiple value services that are rendered at Club HP Star outlets:
To reduce waiting time, Time-Motion studies were carried out at various Petrol pumps across the country. This has greatly helped in making the system of customer handling at the outlet robust, as well as improve the overall Queue management, reducing fueling time at the island and air filling time.
Quality & Quantity Assurance (Q&Q)
Quality & Quantity Assured through stricter adherence to Standard Operating Practices at these Club HP Star outlets. Rigorous training has been imparted to the Forecourt Salesmen making them ready to render the best of the services to the valued customers.
To monitor consistency in the Customer Service Standards, the Club HP Star outlets have CCTV for electronic surveillance round the clock.
E-Receipt and Hi-Tech Automation
All the 'Club HP Star' retail outlets are fully automated. Here, electronic billing through automated systems and assurance of 'Good Fuel Promise' are assured.
Put together, this helps ensure delivery of the best quality product, in the right way and the shortest possible time to every customer, every day... so that every HPCL customer, every Indian, feels like a star.
HPCL IS PROUD TO ACKNOWLEDGE EVERY INDIAN AS STAR
Chairman and Managing Director - HPCL, Ms Nishi Vasudeva, launched the first 'Club HP Star' petrol pump in Mumbai on 27th March 2014. After Mumbai, Club HP Star outlets have been launched in Bangalore, Hyderabad, Delhi, Noida, Ahmedabad, Chennai and Vizag in the first phase. This will be scaled up Pan India in the year 2014-15.
Visit the Club HP Star outlets and experience the Star Service...
This page was last updated on June 11th, 2014